My Journey with Vada Pav from venkatesh iyer is a book on his experiences while starting goli vadapav. This guy is a tamil brahmin (from mumbai ) and is the biggest vadapav seller in india.( not idli or vada seller) Owns 6 th largest food chain in india after the big 5 MNCs. He is from a middle class background and shares his experiences in the book.
https://www.youtube.com/watch?v=btCWFMfUxXg
https://www.youtube.com/watch?v=btCWFMfUxXg
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